This website has no CMS (on purpose)
Here's an admission that would horrify a marketing agency: the website you're reading has no content management system. No admin panel, no WYSIWYG editor, no plugin marketplace. This post is a markdown file. It was published with a git commit.
That's not a shortcut. It's the plan.
Content is files
Everything on localmagik.com is a file in a repository:
- Blog posts are markdown files with a few lines of front-matter.
- Feature pages are markdown files with their FAQs alongside.
- The Magik Button landing pages are rendered from the same
button.jsondefinitions our engine executes. The page that says "this button asks four questions and runs six steps" can't drift from reality, because it's rendering the definition itself.
A tiny command scaffolds a new post; a commit publishes it. The whole site rebuilds in about a minute and is served as plain, fast, static pages — which, not coincidentally, is exactly what search engines and AI assistants like to read.
Why this matters (it's not about the tech)
LocalMagik's whole product thesis is that recurring content work should be a button: answer questions, review a draft, approve, ship. So look at what publishing to this site requires — write a markdown file and commit it. That is a task with a beginning, a middle, and an approvable end.
Which means this website is already shaped like a Magik Workflow. A "Write a blog post" button — draft from a few questions, in our voice, gated behind our approval, delivered as a commit — needs nothing our engine doesn't already do, except the final commit step. That connector is coming. When it lands, this site stops being maintained and starts being run, the same way our customers run their newsletters.
Practicing what we sell
We tell small-business owners their presence should update itself — with their judgment in the loop, and none of their evenings. It seemed only fair to build our own site so the same trick works on us. Every post that appears here after the connector ships will have gone through the same loop we sell: click, answer, approve, done.
If you're curious what that loop feels like from the inside, the Weekly Newsletter button is the best place to start.